The 2 key benefits of blogging
Have you heard great things about blogging, but have no idea what it's about? Have you always thought that it was just a glorified online diary? Well, no, not anymore! What is Blogging? You've probably heard so much about blogging over the years, but it's usually one...
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10 Key Learnings from CopyCon18
On Saturday 5 May 2018, I experienced a very exhilarating (and exhausting!) day at the second annual CopyCon 2018 event. What is CopyCon? Great question! It's a conference organised by SEO expert, copywriter, and founder of The Clever Copywriting School, Kate Toon,...
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Why I hate the word ‘Hustle’
After spending a year in a network marketing business, I heard the word ‘hustle’ a fair bit. But I could never bring myself to actually use the word. It has always given me an icky vibe. Avoid the desperation of hustling – create a good marketing plan!
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5 Reasons to Invest in Yourself
If you are a business owner, I want to ask you this - when did you last invest into your own self-development? Is it something that you do on an ongoing basis - and don't think twice about the time and money? Or is it something that you "never have the time for" or...
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4 ways to overcome Facebook’s 2018 algorithm update
Have you heard about the ‘Meaningful Interactions’ update with Facebook? Are you aware of how your business will be affected? Facebook now prioritises posts that create meaningful conversations, especially those from family and friends. To ensure that the time users...
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What Can You Achieve In 100 Days?
What are your goals for the year ahead? Do you have any pie-in-the-sky dreams that you'd love to achieve? Or something that seems reasonable to achieve, but life (or Miss Procrastination!) keeps throwing things your way, so you never get the chance to start? What if I...
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6 Predictions for Email Marketing in 2018
I am a bit of an English nerd - and love everything to do with the written word and content marketing (obviously!). So I love reading annual prediction articles that highlight the trends that relate to areas of my expertise and passion. I came across Campaign...
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It’s never too late…
I know I've been behaving like many tradespeople out there who, while they may be experts in what they do, often let their own projects lapse at home. So here I am - working hard on the content marketing for my clients, but my own blog, e-newsletter, and Facebook...
read moreGuest Blog – Reset, refresh and get your results
I'm excited to bring you a guest blog - this time from Cynthia Painter from Create Action Now who is a Mindset Coach and Trainer, following a very insightful workshop I attended recently. You can read my blog post on the workshop here. Today I’m going to talk to you...
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Powerful SEO Advice from Kate Toon – Sydney’s famous copywriter!
Last Tuesday, I attended a local networking event - with another fantastic topic: Search Engine Optimisation. The session was led by one of Sydney's most well-known copywriters (I'll get there one day...), Kate Toon! I admit that I was a little bit starstruck - as...
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