by Leanne Shelton | Apr 12, 2021 | General Copywriting
Creating your own brand through styling Like it or not, first impressions matter. Yes, even though we’re told to avoid judging a book by its cover, it’s human instinct to make instant judgements when we meet a person for the first time. We’re looking at how...
by Leanne Shelton | Apr 5, 2021 | General Copywriting
Advertising your business on Facebook Are you using Facebook to promote your business and attract more leads? Who isn’t right? But are you doing it effectively? And are you doing a good job with the organic stuff – in other words, showing up and building...
by Leanne Shelton | Mar 29, 2021 | General Copywriting
All you need to know about Content Marketing Strategy In recent podcasts, I’ve mentioned the fact that I’m moving more and more into the content marketing strategy space. Yes, I’m still doing the copywriting stuff – along with the help from other...
by Leanne Shelton | Mar 22, 2021 | General Copywriting
How to manage and multiply the zeroes in your business’ account Money. That thing that’s often stereotyped as “the root of all evil”. With many of us feeling that if you love making money, then you’re probably not a nice person – or some...
by Leanne Shelton | Mar 15, 2021 | General Copywriting
Things to avoid when creating content for fitness-related businesses If you looked at the title of this episode, you would see it’s another guest episode. Yet I’m talking to another health and wellness copywriter – Kara Stokes. You might be thinking...
by Leanne Shelton | Mar 8, 2021 | General Copywriting
How to successfully build and maintain relationships with your customers Are you forming real relationships with your potential and current customers?Or are you only really touching base when you’re keen to make a sale or upsell them? Think of it this way...