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Ep 133 – Aldwyn Altuney: How to gain over $1M worth of free positive publicity

Ep 133 – Aldwyn Altuney: How to gain over $1M worth of free positive publicity

by Leanne Shelton | Jul 3, 2022 | Blogging, General Copywriting, Guest Blogs, Podcast, Self care, Social Media

The power of positive PR When growing a business on a budget, Facebook and Google ads aren’t always an affordable option for advertising.This is where Public Relations – or PR – comes in.It’s actually free to get – but you gotta know how to...
Bonus Episode – [The Story Behind The Story Show by Matteo and Renata] Content Marketing & Copywriting

Bonus Episode – [The Story Behind The Story Show by Matteo and Renata] Content Marketing & Copywriting

by Leanne Shelton | Jun 7, 2022 | #Businesstips, Blogging, Business tips, General Copywriting, Guest Blogs, Podcast, Website Copy

My life as a content marketing strategist and a copywriter “Leanne has a career experience in journalism, marketing, internal communications, events, and B2B sales in corporate, government, and not-for-profit roles. With over 15 years of writing and editorial...
10 terrifying (but terrific) ways to market your copywriting business

10 terrifying (but terrific) ways to market your copywriting business

by Leanne Shelton | Aug 21, 2019 | Business and Self Development, Guest Blogs

This post was originally posted on The Clever Copywriting School website – and was aimed at fellow copywriters. However, most of the tips are relevant for most small business owners. How to win more clients in a competitive industry Not everyone can write well....
The process of writing: A guide to doing it right

The process of writing: A guide to doing it right

by Leanne Shelton | Apr 17, 2019 | General Copywriting, Guest Blogs

The 4 main aspects of the writing process Guest blog by Hugo Whitehead (GradeProof) Everyone approaches the writing process in different ways. Some like to freestyle, others prefer to meticulously plan. Purpose, audience, style, tone, structure all shape your content...

Guest Blog – Reset, refresh and get your results

by Leanne Shelton | Sep 18, 2017 | Guest Blogs

I’m excited to bring you a guest blog – this time from Cynthia Painter from Create Action Now who is a Mindset Coach and Trainer, following a very insightful workshop I attended recently. You can read my blog post on the workshop here. Today I’m going to...
Powerful SEO Advice from Kate Toon – Sydney’s famous copywriter!

Powerful SEO Advice from Kate Toon – Sydney’s famous copywriter!

by Leanne Shelton | Jun 27, 2017 | Blogging, Business and Self Development, Guest Blogs

Last Tuesday, I attended a local networking event – with another fantastic topic: Search Engine Optimisation. The session was led by one of Sydney’s most well-known copywriters (I’ll get there one day…), Kate Toon! I admit that I was a little...
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Recent Posts

  • Ep 133 – Aldwyn Altuney: How to gain over $1M worth of free positive publicity
  • Ep 132 – Joanne Brooker: The financial info they don’t tell you when starting/growing a business
  • Ep131 – Brendan Lee: Investing into the right marketing channels
  • Ep 130 – Jackson Millan: ‘The Million Dollar Mindset’
  • Bonus Episode – [The Story Behind The Story Show by Matteo and Renata] Content Marketing & Copywriting

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