by Leanne Shelton | Jan 10, 2021 | General Copywriting, Podcast
Guide to finding your brand voice Do you have a clear, consistent brand voice? And do you have a tone of voice document to refer to when writing your content and emails? Or are you thinking, Leanne, what the hell are you on about?! If this is a new topic for you, then...
by Leanne Shelton | Apr 17, 2019 | General Copywriting, Guest Blogs
The 4 main aspects of the writing process Guest blog by Hugo Whitehead (GradeProof) Everyone approaches the writing process in different ways. Some like to freestyle, others prefer to meticulously plan. Purpose, audience, style, tone, structure all shape your content...